A website and home page could be the first contact a customer will have with your business. It's important that it makes an impression and stands out.
Here are a few steps to consider:
Obtain a good domain name that is easy to spell, short, and memorable. The URL name can include a location. Avoid hyphens and numbers
Purchase a secure scalable hosting site with good tech support
Your home page should have a clear description of your business. Add navigation tabs to include:
About us
Contact us
News
Products/services
Privacy policy
Use a content management system to create and manage digital content
Choose an eCommerce platform if you are planning to sell goods and services online
Make sure your website is engaging and interesting using fonts, colour, and images. Images should be compressed so they can easily be downloaded by the user
Optimise your website using search engine optimisation good practice
Update content on a regular basis with good news stories, quality content and fresh images. Use a webmaster analytic tool to track searches and performance